The 6th Condition: Believe in the Process

It is not easy to be called crazy, to protect the funnel and defend the discipline against external forces. Constantly!

“When you innovate, you’ve got to be prepared for everyone telling you you’re nuts” — Larry Ellison.

You know one of the hardest things you have to endure is taking ideas from one stage to the next. Knowing you don’t know if they will reach the product market fit, what if none of the ideas reach and make it? It takes courage and sacrifice, and your days will be literally full of ups and downs. Can one be ready? And have patience with things that are yet to come?

😇 Believe in the innovation process rather than ideas, Focus on building the funnel. And the result will come when you least expect it.

Have faith that whatever seeds you plant, one day you will harvest. Might not be what you sought for, but they will bear some sort of fruit. For the sake of being a bit more poetic, there is light at the end of the tunnel. The 6th condition is critical for ourselves, to march on with the ideas and not knowing what may come out of them. To constantly go against the currents and waves, is one evident challenge in innovation. One that can easily be overcome, by believing in the process, not the idea.

🧱 Ideas change, and we have an abundance of them. It’s the process that will produce results, the systematic engine of value creation.

This essay is definitely dedicated to you, the reader, and prospect innovator. The person with aspirations and dreams, you will one day change the world. Everything you’re doing has impact, and you will look back one day and smile. I promise you, that day is closer that you think; Keep going!

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